Headshots don’t just belong on LinkedIn. In my new series Headshots in the Wild, I’m sharing how client portraits show up in the real world — from websites and business cards to billboards and bus stop ads.

A headshot is one of the most important investments you can make in your professional image, and I want you to get the most out of our time together. The good news? Small, intentional choices go a long way in creating a headshot you’ll actually love and use. From choosing the right background, to selecting wardrobe that complements you, to knowing how often to refresh — here are three quick fixes to make sure your new headshot works for you not against you.

Did you know that 90% of people who plan to interact with you will look you up online first? Did you know that people are less likely to trust you if your headshot and actual appearance don’t match up? Those are only two of the many reasons your headshot needs to be professional and current.

Nervous about updating your headshot? Here’s how to make the process simple, stress-free, and even fun, from prep to posing to the final image.